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Welcome to my blog. Here you will find research and planning, construction evidence and evaluation for my AS foundation portfolio.

Friday, 20 January 2012

Research into potential target audience - Primary

For my research into a potetial target audience - primary, I wrote up a quetionnaire and asked four people to complete it. By comparing the comments made I can then use the information to improve my on ideas of whtat my magazine will look like.

The questionnaire.




1) What age group do you think this magazine is aimed at?
2) What gender do you think this magazine is amied at?
3) What genre do you think this magazine is?
4) If you could change one thing abouth the magazine what would it be?
5) What attracts you to the Front Cover?
6) Do you like the contents page? Why?
7) What is the first thing you notice when you see the Double Page Spread?
8) Do you think the language links in with the traget audience? Why?
9) Do you think the image matches the genre? Why?


I asked four people to fill in my queationnaire.

Lauren said.
1) This magazine is aimed for 18 -30 year olds.
2) This magazine is aimed for male.
3) This magazine is for Rock music.
4) If I could change one thing about this magazine, I would make the text clearer on the Double Page Spread.
5) What attracts me the most to the Front Cover is the action image.
6) I like the layout of the Contents Page because it is very organised.
7) The first thing I notice when i look at the Double Page Spread is the title quote.
8) I do think language links to the target audience because appropriate terms are used.
9) I think the image does match the genre becaue it shows a rock attitude.

Siobhan said
1) I think this magazine is aimed at 15 -21 year olds.
2) I think this magazine is aimed at both males and females.
3) I think that this magazine is for Pop and Rock music.
4) If I could change one thing about this magazine I would make the text on the Double Page Spread bigger as I find it hard to read.
5) The broken effect of the mast head attracts me to the Front Cover. Also I am attracted to the white font against the grey background.
6) I like the layout of the Contents Page because it is simple, neat and professional looking. Also the dominant main image is eye catching which make me know that the main article is about them. The consistencey of the colour red is also why I like the Contents Page.
7) The first thing I notice when I look at the Double Page Spread is the main image of the aritst Lily Allen.
8) I do think the language links in with the target audience because it is casual and appropriate.
9) I think the image does match the genre because the rock side of the magazine is shown on the Front Cover with Muse breaking the masthead with his guitar and the pop side of the magazine is shown on the Double Page Spread with the image being Lily Allen who is a pop artist

Emma said
1) I think this magazine is aimed for 13 -30 year olds.
2) This magazine is aimed at female.
3) The magazine is for Pop music.
4) I would change the layout of the Front Cover as it looks a bit crowded.
5) I am attracted to the masthead.
6) The contents page is simple and organised.
7) I first notice the picture of the female artist.
8) The language is informal which is links with the younger target audience (13 - 20) and it has no sloang words which links with the older target audience (20 - 30).
9) The images do match the genre because rock stars often smash their guitar up like the male artist is on the Front Cover.

Jen said
1) The magazine is for 15 - 25 year olds.
2) The magazine is for both male and female.
3) The magazine is for generally all types of music.
4) I would change the layout the Double Page Spread because the image and the title quote takes up too much space and there isn't enough room for the actual article.
5) On the Front Page, i'm attracted to main sell line that say 'Muse'.
6) The Contents Page is very neat and organsied and I can find what i'm looking for straight away.
7) On the Double Page Spread, I firstly notice the image of the pop artist 'Lily Allen'.
8) The language is informal, casual and appropriate for the target audience for this magazine.
9) The images do match the genre of all music because there is an image representing rock music on the Front Cover, an inage on the Contents Page reepresenting indie music and on the Double Page Spread there is an image representing pop.


After looking at the answers on the questionnaire I have decided on some ways I can improve my ideas for my magazine.

My magazine will be for females between the age of 15 and 25 years old who enjoy pop music. My front cover will be neat and organised to make sure it isn't overcrowed. Also on my front cover I will use a bright colour on top of a dark background as this make the writing stand out more. My contents page will be organsied as I will catagorise the information in the table of contents to make it more easier to read and the readers will be able to find what their looking for straight away. On the Double Page Spread I will have the main image in the middle of the right side page with three smaller images above and below the images becaise it will look more organised. On the left side page will be two colums for the article and to the right of the images will be another colum for the rest of the articles. To makes sure my images links in with the genre of pop, I will make the model wear a costume that represents the genre of pop. Also I will make sure the location is appropriate for the genre of pop. I will use appropriate language that is informal and casual so it links will my target audience. 

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